This week, the Social Jungle team was delighted to collaborate with Glasgow-based agency, Badaboom, by providing our 360 booth for Tennent’s Lager’s trade show, ‘Scotland On Tap’, at Glasgow’s SWG3.

Split over two floors and three rooms, the event showcased an array of alcohol products from Tennent’s lager, to Magners, Menabrea, and Innis & Gunn.

Our team was tasked with providing an experiential activation to the event, to add an interactive element to the day and give attendees the chance to let their hair down and have a bit of fun.

Users simply hopped onto our fully branded 360 platform, ready to ‘work’ the camera as it spun round them, capturing all their best angles. Once the camera arm stopped spinning, users could then come to the control tower, where they could share their videos via either email or text message, before being able to share on the social media platform of their choice.

Activations, such as the 360 booth, are great for a number of reasons; they provide an amazing focal point to which users are naturally drawn towards, can be used to collect customer data, and, as you can see from the images from the event, it also provides a great platform on which to promote your brand. For this particular activation, we branded the 360 platform, the control tower, and also provided a 2.5m fully branded backdrop.

If you’d like to speak to our team about how we can provide something similar for your campaign or event, please get in touch with us today, and we’ll get back to you right away.