Stand Out at Your Next Exhibition: Interactive Activations That Drive Footfall, Engagement & Data

Trade shows, expos and conferences are powerful opportunities to connect with prospects, build brand awareness, and generate leads — but standing out on a crowded exhibition floor can be challenging. That’s where our experiential activations come in.

Our interactive experiences are designed to draw in visitors, increase dwell time, capture valuable data, and amplify brand visibility, all while delivering an enjoyable and memorable experience. Whether your stand is in London, Glasgow, Edinburgh, Manchester or beyond, we’ll help you make a lasting impact.

Why Experiential Activations Work for Exhibitors

Exhibitions and conferences are about more than just showing what you do — they’re about creating moments of interaction that leave a lasting impression. By incorporating experiential activations, you can:

  • Increase stand traffic: Draw in visitors from across the show floor with fun, interactive activities.

  • Capture GDPR-compliant data: Collect attendee details seamlessly through participation.

  • Boost dwell time: Keep guests engaged longer with games, challenges and prizes.

  • Amplify brand awareness: Ensure your logo and messaging feature prominently throughout the experience.

  • Drive website traffic: Follow up with automated communications or embedded digital touchpoints.

Below is just a flavour of some of the activations we can deliver which are ideal additions for expos, trade shows and conferences.

Lockbox: Unlock Engagement, Capture Data, Drive Traffic

Perfect for attracting attention and rewarding participation, Lockbox invites guests to unlock a branded safe to reveal prizes, discounts or exclusive offers. Each player receives a unique digital code via a pre-event landing page that can be embedded on your own website, helping to drive online traffic before the show even begins.

At the event, guests can either enter their pre-generated code or scan a QR code at your stand to take part. The activation’s flexibility makes it ideal for data collection, lead generation, and pre-event promotion through email or social campaigns. Fully customisable with your logo, colours and messaging, Lockbox turns your exhibition presence into an interactive campaign that continues to deliver results long after the event.

React: Competitive Energy Meets Brand Engagement

Few things attract attention like a challenge - and React turns that instinct into brand engagement. Guests test their reflexes in a fast-paced game that encourages repeat play as they try to beat their own score (and everyone else’s).

Each player’s results appear on a digital leaderboard, inspiring friendly competition and giving you the opportunity to reward winners with branded prizes. After each game, players receive an automated follow-up email confirming their score - a valuable chance to include links to your website or promotional offers.

React runs on any touchscreen device with an internet connection, and we can supply all the necessary hardware. It’s a proven way to increase dwell time, generate leads, and enhance brand recall at any expo or trade show.

The Claw: A Classic Attraction with a Branded Twist

Bring a dose of nostalgia and excitement to your exhibition stand with The Claw, our fully brandable, interactive prize-grab experience that visitors can’t resist.

This activation features a built-in digital screen for branded video or image content, and the internal balls can be colour-matched to your brand palette. Guests play to win branded giveaways, while you collect valuable participation data and keep foot traffic flowing.

The Claw is a crowd-pleaser that naturally draws attention from passers-by and ensures your stand remains one of the busiest - and most talked-about - at the event.

Quest: The Interactive Scavenger Hunt for Expos

Encourage attendees to explore, engage and connect with Quest, a mobile-based interactive scavenger hunt. Guests use their own devices to locate “hidden” objects throughout the venue, earning rewards or prizes when they complete the challenge.

Quest not only boosts engagement but also drives footfall directly to your exhibition stand, where participants must claim their reward. It’s ideal for collaborative campaigns too - if your company partners with others at the event, clues can be placed at each partner’s stand to share traffic and cross-promote.

Each interaction captures valuable attendee data and helps amplify your digital presence through social sharing.

Photo Booths: Capture Attention and Share the Moment

A photo booth adds instant fun and approachability to your exhibition presence. Perfect for drawing in passers-by, they encourage visitors to stop, interact, and engage with your team. Through custom vinyl wrapping and branded overlays, every photo, GIF, and Boomerang becomes a shareable piece of content featuring your logo.

Integrating data capture means your booth doesn’t just create smiles - it helps build your database for future marketing. And if you want to elevate the experience, we offer:

  • AI Photo Booths: Generative AI technology creates themed or branded backgrounds, turning simple photos into shareable digital art.

  • Green Screen & AI Green Screen: Place guests in dynamic branded scenes or virtual environments that align with your campaign message.

Whether your event is in London’s ExCeL Centre, Edinburgh International Conference Centre, or the SEC in Glasgow, our booths deliver lasting impressions and valuable marketing reach.

Why Choose Social Jungle for Exhibition & Conference Activations

At Social Jungle, we don’t just create activations, we craft strategic engagement tools that turn exhibition spaces into lead-generation engines. Every activation can be branded, measured, and integrated with your wider marketing campaigns to deliver real results.

Our team has supported clients exhibiting across the UK, from London’s major trade shows to corporate conferences in Scotland and even Saudi Arabia! We ensure every installation is eye-catching, on-brand, and ready to perform.

Ready to Elevate Your Exhibition Presence?

Don’t blend into the background at your next expo or conference. Make your stand a destination. Contact us today to discover how our interactive activations can help you attract crowds, capture data, and leave a lasting impression.

Graeme Geddes